Topic: Social

Reputation Social

Director of Content 0

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Director of Content

Saskatoon, SK, Canada

Vendasta is looking for an experienced leader with a background in content development and inbound marketing to take Saskatoon’s fastest-growing tech company to the next level.

The director of content is responsible for fueling our sales and marketing engine with the content needed to generate leads and help our partners succeed. Not only should you be an expert at writing and research—you should have a solid background in digital marketing and know how to create high-converting blog posts, compelling case studies, and more.

While creativity and organization are essential traits, the most important characteristic is empathy. We’re on a mission to help businesses around the world conquer their local marketing, and we need someone who understands who these business owners are, what they need to be successful, and how to help them.

Responsibilities:

  • Manage all aspects of content production and content marketing strategy

    1. Maintain our content calendar and keep realistic timelines
    2. Prioritize content pieces and assign them to our content strategists
    3. Source third-party guest bloggers to attract new voices and audiences
    4. Write and edit content for Vendasta’s blog and other collateral as required
    5. Hold regular meetings to identify our highest priorities
  • Develop the Vendasta blog into an industry-leading resource
    1. Build a repertoire of guest bloggers and external communicators
    2. Have regular interactions with leaders from other departments to determine the most essential pieces of content
    3. Keep a close eye on leading publications in the industry and have writers contribute to those resources, thus garnering backlinks
    4. Leverage content we produce as a company to work for multiple departments—syndication, inside our platform, sales webinars, etc.
  • Maintain the highest level of quality through external communications
    1. Work with our events team to promote our best pieces of content through swag and presentation opportunities
    2. Gain traction as industry leaders and be referenced in worthwhile publications/events
    3. Draft and edit press releases that align with Vendasta’s key messaging.
  • Build a cohesive content team
    1. Maintain our content calendar and keep realistic timelines
    2. Ensure all team members have a voice and place to contribute ideas
    3. Facilitate team building activities and a place to contribute ideas, data, and feedback

Skills and assets

  • Extreme proficiency in both oral and written language. This could mean a degree in English, journalism, or related experience
  • Experience in leadership/management
  • Thorough understanding of SEO and content marketing. Inbound marketing certification through HubSpot is a big plus.
  • Experience with various types of writing — blogs, case studies, press releases, webpages, landing pages, ads, email campaigns, etc.
  • Understanding of WordPress
  • Excellent interpersonal skills to build relationships both internally and externally

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta

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Source: Vendasta

Digital Insights Expert 0

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Digital Insights Expert

Saskatoon, SK, Canada

Our growing Digital Advertising team is looking for a Digital Insights Expert to add to the growing team. This role will manage analytics by tracking, measuring, analyzing and reporting insights into the campaigns. The Digital Insights Expert will be required to understand the goals and objectives of the client and implement a campaign strategy for the client’s success. This position will be in direct communication with clients, partners and the internal teams. Customer service is at the core of our business, so this candidate will need to have amazing communication skills, experience in Digital Advertising and be able to converse with the client to understand and sometimes help develop their goals.

Skills and Qualifications:

  • 2 years of Google Analytics experience
  • Certification in Google Analytics and/or Google AdWords
  • Understanding of Google Tag Manager
  • Understand website optimization, testing and targeting
  • Desire to work in a small team and achieve results
  • Very strong computer and internet skills
  • Ability to work independently and quickly, but precisely and meet all deadlines
  • Creativity is a plus, Analytical is a must
  • Experience working in a fast paced environment and the ability to manage multiple accounts simultaneously.

Responsibilities:

  • Audit, implement and optimize Google installations on both internal landing pages as well as external advertiser website.
  • Develop optimization strategies used in campaigns.
  • Determine, based on data, what advertising tactics (facebook, adwords, etc) are working and which are not.
  • Monitor campaign effectiveness and make recommendations to customers that result in effective advertiser solutions
  • Interpret digital campaign reports and account performance data.
  • Develop and provide customer focused communications on campaign performance including, effectiveness, targeting and strategy.
  • Liaise with web production, sales, marketing and analytics regarding planning and prioritization to assist in execution of the campaigns
  • Work collaboratively with the sales team to recommend campaign modifications for optimal results
  • Cultivate positive professional relationships with clients, vendors and internal teams

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta

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Source: Vendasta

Premium Partner Success Manager (Account Executive) 0

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Premium Partner Success Manager (Account Executive)

Remote – Europe

As a Account Executive, you will be responsible for growing Vendasta’s European Partners. You will be given a roster of Partners to build relationships with and support in a variety of ways. This may include (but is not limited to): weekly calls, conducting training (product and sales), communicating product and platform updates, proactively working with partner on best practices, sales plans, go-to-market strategies and numerous other initiatives. You are the owner of these partners and the person ensuring their success. The ideal candidate has a deep understanding of growing a book of business, is highly effective in customer service and also has deep understanding of the platform and Vendasta partners.

This position is located in the London, UK area. All applicants must be able to legally work in the United Kingdom.

Skills and Qualifications:

  • High standards of performance for self; assuming responsibility and accountability for success by self-imposed standards of excellence.
  • Proper phone etiquette and the ability to speak and write clearly and accurately. Superior communication skills and team attitude, you have to be a team player at heart and have that outgoing spark that can create solid relationships with our partners.
  • Deals effectively with others in antagonistic situations, using appropriate interpersonal styles and methods to reduce tension or conflict.
  • Can clearly convey and receives information and ideas, through a variety of media, to individuals or groups in a manner that engages the audience, helping them understand and retain the message.
  • Organized and attentive to detail This position requires detail-oriented work, and with the high volume of work that we have, organization is essential.
  • Makes customers and their needs a primary focus of one’s actions; developing and sustaining productive customer relationships.
  • Ability to read between the lines – know how to answer the questions not being asked and identify opportunities for upsells

Responsibilities:

  • Showing partners how to generate revenue and become successful with the Vendasta Platform, foundational Products and Marketplace
  • Providing exceptional service and training for assigned partners
  • Maintaining product knowledge and awareness of developments (being able to brief partners as necessary)
  • Coordinating feedback from partners on product development suggestions
  • Working with the team to come up with plans and initiatives that will drive partner success and help Vendasta reach our revenue goals
  • Traffic controller for the partner ensuring all issues are passed on and dealt with accordingly (billing, tech support etc.).
  • Onboarding all new partners (includes white label set-up and training – but technical aspects will be completed by support)

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta

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Source: Vendasta

Digital Ads Coordinator 0

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Digital Ads Coordinator

Saskatoon, SK, Canada

Vendasta’s Digital Advertising team is looking for an Digital Ads Campaign Coordinator to add to the growing team. This person is responsible for monitoring the digital advertising team’s campaign order pipeline and coordinating the campaign creation process from start to finish. The role involves cross-functional work with graphic designers, web designers, client-facing communication, and a high level of team communication.

Skills and Qualifications:

  • Independent decision maker. Can take calculated risks and deal with ambiguity.
  • Takes initiative to improve and try new things.
  • Ability to work independently with minimal supervision within a strong team environment
  • Comfortable with rapid change and few regulations.
  • Positive attitude.
  • An understanding of web design, usability and content optimization.
  • An eye for typography, composition and color with pixel-level attention to detail
  • Basic understanding of Google Analytics, Google Adwords, Facebook Ads is a plus
  • Experience writing ad copy is a plus
  • An eye for typography, composition and color with pixel-level attention to detail
  • Basic understanding of Google Analytics, Google Adwords, Facebook Ads.
  • Experience writing ad copy

Experience with a variety of digital advertising platforms is an asset:

  • Facebook Advertising
  • Display Advertising
  • Social Advertising
  • Search Engine Marketing

Responsibilities:

  • Monitor campaign orders from Vendasta’s marketplace.
  • Own the fulfillment pipeline and ensure that orders are processed smoothly, quickly, and with good execution.
  • Delegate tasks to various teams and team members to achieve campaign launch.
  • Troubleshoot problems with advertising technology.
  • Ensure data integrity in the campaign tracking pipeline.
  • Communicate with Partners and Advertisers.
  • Build banners and landing pages.
  • Write ad copy

KPIs

  • Campaign throughput – how many campaigns launched per week.
  • Pipeline data integrity

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta

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Source: Vendasta

Vendor Operations – Marketplace 0

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Vendor Operations – Marketplace

Saskatoon, SK, Canada

Do numbers, focused analysis and commitment to ensuring success get you out of bed in the morning? Vendasta is looking for a Vendor Operations Manager to join our fast-growing Marketplace division. We manage large volumes of vendor product orders/activations across a broad spectrum of Vendors. Our candidate must be hungry to learn and contribute to the Marketplace ecosystem.

As the Vendor Operations Manager for the Vendasta Marketplace, your responsibility is to ensure that the full order-to-cash fulfillment process is monitored and running to set performance standards. When a KPI shows a trend, positive or negative, your role will be to address Vendors and internal teams.

Responsibilities:

  • Provide exceptional communication with Vendors to confirm orders as products are activated.
  • Represent both Vendasta as well as each vendor’s voice professionally, as well as respect privacy and confidentiality.
  • Ensure Vendor fulfillment SLA’s are met or exceeded.
  • Track activations, deactivations, upgrades, products, & Vendor performance.
  • Work closely with Vendasta’s Finance team to ensure all Vendors contracts are properly compensated.
  • Optimize our current fulfillment processes from end-to-end.

KPI’s:

  • Provide 100% timely fulfillment for all vendor orders
  • Management of order exceptions to resolution
  • Scaling cost and efficiency of order management and workflow capabilities
  • 100% Vendor compliance to meet and exceed delivery and quality SLA’s

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta

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Source: Vendasta